New Exclusive and M Sport Editions Join BMW 3-Series Coupe and Convertible

Monday, July 4, 2011

You didn’t think BMW would leave its bread-and-butter 3-Series untouched for the new model year just because it’s actively working on a replacement, did you? Of course not. The changes to the 3-Series range are of far less importance than on the 6-Series and 5-Series lineups, and are mostly limited to the presentation of new special edition models and packages.
These include a Special Edition package for the 320d EfficientDynamics Edition Touring, M Sport and Exclusive Editions for the 3 Series Coupé and 3 Series Convertible plus an BMW Individual hardtop option for the cabrio.
The Exclusive iterations of the coupe and convertible are offered with bespoke exterior colors including a Mineral Grey shade combined with exterior mirror caps in Oxide Silver and 18-inch V-spoke light-alloy wheels painted in Space Grey. The interior is distinguished by the Dakota leather upholstery in Pearl Grey with darker grey contrast stitching, or in Black with white contrast stitching, plus Bamboo Grain Anthracite trim strips.
Moving on to the M Sport Editions, aside from the aerodynamic package with new front and rear bumpers, there’s a Silverstone paint finish familiar from the M3 and 18-inch Ferric Grey light-alloy wheels in double-spoke design, black-painted exterior mirrors and in the case of the Coupe, an optionally available boot lid spoiler.
On the inside, there are sports seats with M detailing and blue contrast strips, an M Sport steering wheel, stainless steel pedals and an M aluminium driver’s footrest plus Model-specific interior strips in Aluminium Glacier Silver dark and floor mats with blue piping.
For the 3-Series Convertible, the company offers a new BMW Individual hardtop in contrasting in contrasting Black or Titanium Silver metallic that can be combined with a total of 15 different body colors.


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